DM Software

The Brief

DM Software is a trading name for web and software development by Daniel Melia.

The brief was to create a brand identity with a simple aesthetic conveying values of clarity, connectivity, dependability, and growth.

The Solution

I created a brand pack with a distinct identity. Constituent circles in the logo were included to bring a sense of approachability to its clean geometries, while this was coordinated with a polished sans serif typeface containing equivalent structures.

The colours selected were a range of soft natural tones, a palette of greys, greens, and blues intended to evoke associations with technology, harmony, and expertise.

Contact me to see what I could create for your business.